Insights and opportunities mapped
PENUP app is a social network for people who like to draw and interact with creative friends through an app that allows users to make art on their cell phones with the S-Pen, from Samsung - SIDIA.
Transform PENUP, at the time only in a mobile version, for desktop and tablets.
Use a visual mix between UWP (Samsung computers, with Windows operating system) and ONEUI (Samsung mobile operating systems).
For development, we use Design Thinking and its particularities to help build the product.
Due to the complexity of the project, detailed flows were needed to understand and follow up on the project, thinking that in addition to an draw editing tool, the application should also have an interactive and shareable social network among users.
The team was able to create, develop and test within the time proposed for the project, in addition to having performed the necessary mix between the two interfaces (UWP and ONEUI), realizing what Samsung wanted from the product.